11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


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Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall/Spring
Prerequisites
None
Course Language
Course Type
Elective
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator -
Course Lecturer(s) -
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • 1) Students will be able to design multi-page documents using sequencing and pacing.
  • 2) Students will be able to design publications containing typography, images and typography and image combinations.
  • 3) Students will be able to organize quantities of text hierarchically.
  • 4) Students will be able to generate files in Adobe InDesign.
  • 5) Students will be able to plan prepress and production methods.
  • 6) Students will be able to apply binding and finishing techniques to publications.
Course Description

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introduction None
2 Concept/Content Readings: Select project 1 magazine article
3 Readability/Legibility Selected reading: Grid Systems, Kimberly Elam Preliminary design due
4 Production 1 Selected Reading: Pocket Pal, International Paper Revised design due
5 Group Critique Student Presentations, Project 1. Begin Project 2
6 Storytelling Selected reading: Understanding Comics, Scott McCloud Preliminary design due
7 Userfriendly constructions Revised design due
8 Group Critique Student Presentations, Project 2. Begin Project 3
9 Pacing/Sequence Edited images due
10 Production 2 Preliminary design due
11 Group Critique Student Presentations, Project 3. Begin Project 4
12 Travel themes Students conduct research and image/content gathering
13 Product to Market Preliminary design due
14 Final Project Review Revised design due
15 Final Critique Student Presentations
16 Review of the Semester  
Course Notes/Textbooks Instructor prepared PDF presentations
Suggested Readings/Materials MP3’s, Blip.TV videos, AIGA DVD, various websites

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
Presentation / Jury
Project
4
25
Seminar / Workshop
Oral Exam
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
4
64
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
Presentation / Jury
Project
4
12
Seminar / Workshop
Oral Exam
Midterms
Final Exams
    Total
112

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), X
2 To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, X
3 To be able combine images and words creatively in order to convey visual ideas
X
4 To attain a high level of complex problemsolving using a variety of design methodologies, X
5 To understand the principles of compositional space X
6 To have a clear understanding of creative art direction, X
7 To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. X
8 To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, X
9 By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, X
10 To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, X
11 To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. X
12 To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

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